Cards Direct is a specialist retailer of greeting cards and related gifts & party items.

We are a family owned and run retailer in the UK specialising in high quality greeting cards, gifts, gift packaging, balloons and partyware, at direct from factory prices.

We currently have stores in high streets and shopping centres in the UK and are continuing to expand. We are proud to have been voted in the Top 100 Most Loved Retail Brands in the UK, and to have partnered with Cancer Research UK to raise money to help beat cancer.

Cards Direct. Making People Smile

Our Purpose

Our purpose is Making People Smile through greeting cards and related gifts & party items. We pride ourselves on offering outstanding customer service, quality products and above all, value for money.

Our Culture & Values

Our purpose and passion of Making People Smile reflects our culture and values. We believe in creating an environment for our customers and colleagues that is welcoming, bright, and exciting. We are looking for people who are fun, creative, energetic, team players, who share our passion in making both our customers, our colleagues and our suppliers, smile.

We are extremely proud of our business, the people we work with and the customers we serve.

Cards Direct. Making People Smile

Everything we do centres around our core values

Cards Direct. Making People Smile
Cards Direct storefront with balloons

History

Cards Direct was established in 2012 and currently has stores in high streets and shopping centres in the UK.

Real quality cards from 19p sign

The Business

We operate a vertically integrated business, comprising of design, sourcing, manufacturing, warehousing, distribution and retailing of greeting cards and gift products, resulting in an ability to provide exceptional value and quality to our customers.

We are proud to:

  • be supporting manufacturing in the UK - our cards are Made in Britain*.
  • be supporting high streets and shopping centres across the UK - the heart of our communities.
  • have partnered with Cancer Research UK to raise money to help beat cancer.
Cards shop display with balloons

Awards

We are proud to have been voted in the Top 100 Most Loved Retail Brands in the UK, by Savanta:BrandVue. This achievement reflects the continuous hard work and dedication from all colleagues, across all parts of our business.

Our cards are made in Britain

Our Charity Partner

We have partnered up with Cancer Research UK to raise money for life-saving research to help beat cancer: Click here to find out more.

Our cards are made in Britain